{"id":17607,"date":"2022-07-21T06:28:00","date_gmt":"2022-07-21T06:28:00","guid":{"rendered":"https:\/\/sagaciousresearch.com\/blog\/?p=17607"},"modified":"2023-03-29T05:25:26","modified_gmt":"2023-03-29T05:25:26","slug":"patent-licensing-selling-top-mistakes-people-make","status":"publish","type":"post","link":"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make","title":{"rendered":"Patent Licensing and Selling \u2013 Top 3 Mistakes People Make"},"content":{"rendered":"\n<p>Most often, businesses with robust patent portfolio face difficulties in choosing the right strategy when it comes to monetizing patents. The high-stake deals pertaining to selling or licensing these patents leave a little margin for mistakes, as issues that arise at this point can cost a fortune. The following article lists the top 3 mistakes that organizations should avoid to derive maximum value from their patents while licensing or selling them. Let\u2019s begin by understanding the need for patent licensing and selling.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a04cfabc9fb5\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a04cfabc9fb5\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#Why_Patent_LicensingSelling_is_an_Important_Part_of_Business_Strategy\" >Why Patent Licensing\/Selling is an Important Part of Business Strategy?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#Prevent_Making_these_3_Mistakes_While_Patent_LicensingSelling\" >Prevent Making these 3 Mistakes While Patent Licensing\/Selling<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#1_Selling_Fundamental_Patents\" >1. Selling Fundamental Patents<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#2_Incorrect_Patent_Valuation\" >2. Incorrect Patent Valuation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#3_Wrongly_Structured_Pitch_Deck\" >3. Wrongly Structured Pitch Deck<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#Make_the_Most_of_Patents\" >Make the Most of Patents<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/sagaciousresearch.com\/blog\/patent-licensing-selling-top-mistakes-people-make\/#Having_Queries_Contact_Us_Now\" >Having Queries? Contact Us Now!<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Patent_LicensingSelling_is_an_Important_Part_of_Business_Strategy\"><\/span>Why Patent Licensing\/Selling is an Important Part of Business Strategy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Some organizations may consider patents as an ad-hoc revenue stream rather than a part-and-parcel of the greater business strategy. Instead, they should view patents as a regular alternative revenue stream that can complement their core business activities. For example, when an organization develops patents, they have a few choices: they can either practice those patents by incorporating them into their products and services; or sell them off at a hefty price.<\/p>\n\n\n\n<p>Similarly, businesses can also choose to license their patents and make a profit out of royalties. However, the catch is that sometimes patent licensing\/selling deals can be extremely complex. They often leave room for pricey mistakes. The idea is to foresee such issues and avoid them completely.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Prevent_Making_these_3_Mistakes_While_Patent_LicensingSelling\"><\/span>Prevent Making these 3 Mistakes While Patent Licensing\/Selling<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The figure below highlights the top 3 mistakes that organizations are likely to make while selling or licensing their patents. Thereafter, each point is explained in the paragraphs following the figure.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/08\/image-1.png\" alt=\"Patent Licensing\" class=\"wp-image-17610\" width=\"659\" height=\"305\" srcset=\"https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/08\/image-1.png 529w, https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/08\/image-1-300x139.png 300w\" sizes=\"(max-width: 659px) 100vw, 659px\" \/><figcaption class=\"wp-element-caption\">Figure: Mistakes to avoid while licensing or selling patents<\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Selling_Fundamental_Patents\"><\/span>1. Selling Fundamental Patents<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Without a proper portfolio evaluation, organizations may end up selling their fundamental patents, which are associated with their core activities. Therefore, it\u2019s advisable to always license such patents instead of selling them. Otherwise, the company might lose its competitive edge in the market. Organizations must evaluate their patent portfolio on a regular basis to identify patents that are core and non-core to their business.<\/p>\n\n\n\n<p>Moreover, they can also perform dynamic competitive analysis to identify the core and non-core domains of their competitors. For example, if an organization\u2019s non-core activity is core for its competitor, then that patent should not be sold as it is fundamental for them \u2013 those patents can be used for defensive purposes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Incorrect_Patent_Valuation\"><\/span>2. Incorrect Patent Valuation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Another major mistake made by people while selling or licensing their patents is inaccurate valuation. Since there are no industry standard procedures for patent valuation, businesses may wrongly estimate the value of the patent family or even the entire patent portfolio. Patent valuation approaches based on the market, cost, or income factors can help to a great extent in accurately judging the value of a patent.<\/p>\n\n\n\n<p>Adept in carrying out such processes, external <a href=\"https:\/\/sagaciousresearch.com\/patent-valuation#:~:text=Patent%20Valuation%20is%20the%20process,the%20patent%20or%20patent%20portfolio.&amp;text=At%20Sagacious%2C%20we%20follow%20a,gives%20us%20an%20expected%20value.\">patent valuation experts<\/a> have the required experience and domain-specific knowledge to evaluate patents and accurately estimate their value. Such experts analyze the existing prices of similar patented products in the market; the level of advancement of the technology being used in the patent, as well as the chances of it being infringed by existing products. With the help of such external patent valuation experts, one can refrain from undervaluing patents in a sale or licensing deal.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Wrongly_Structured_Pitch_Deck\"><\/span>3. Wrongly Structured Pitch Deck<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Lastly, businesses may make mistakes while structuring a pitch deck for their patent or patent portfolio while selling or licensing it. In simple terms, a patent pitch deck is a PowerPoint deck describing the patents available for sale\/license along with market and seller\/licensor information.<\/p>\n\n\n\n<p>As several IP-intensive companies have hundreds of patents in their patent portfolio, a common mistake made by them is that they often club 70 to 80 patents into a single pitch deck. This not only reduces the per-patent price of each asset within that pitch deck, but also the appeal of the entire pitch deck from a buyer\u2019s perspective.<\/p>\n\n\n\n<p>An effective way to structure a pitch deck is to accommodate 20 to 30 patents within a single deck. Moreover, there should be a combination of deal drivers as well as enabler patents within the pitch deck. To get a much better per-patent valuation, it is advisable to have a proportionate mix of primary patents that act as deal drivers and as supportive enabler patents. The latter enhances the technological features of either deal drivers or technologies relevant for the buyer or licensee.<\/p>\n\n\n\n<p>Similarly, enabler patents help the licensee or buyer to enhance their patent portfolio value. They are not directly infringed by products in the market but they enhance the value of the prevailing technology. So, create a pitch by putting potential enabler patents along with deal drivers in the pitch deck.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_the_Most_of_Patents\"><\/span>Make the Most of Patents<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Since patent licensing deals are fairly complex, businesses should not hesitate to seek assistance from external strategic partners who can accurately guide them through the deals. They help organizations leverage the full potential of their patents or patent portfolio by avoiding costly mistakes.<\/p>\n\n\n\n<p>Sagacious IP\u2019s <a href=\"https:\/\/sagaciousresearch.com\/patent-licensing-monetization\">patent licensing and monetization services<\/a> help businesses to generate new streams of revenue by valuing the portfolio accurately. Our experts offer end-to-end and cost-effective solutions to help organizations adopt effective patent monetization services.<\/p>\n\n\n\n<p>-Aman Goyal (ICT Licensing) and the Editorial Team<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Having_Queries_Contact_Us_Now\"><\/span>Having Queries? Contact Us Now!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 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gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_203_1'>Last Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_203_1' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_203_12\" class=\"gfield gfield--type-text gfield--input-type-text gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_203_12'>First Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_12' 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id='input_203_17' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' >Please Select Country<\/option><option value='United States' >United States<\/option><option value='Canada' >Canada<\/option><option value='United Kingdom' >United Kingdom<\/option><option value='China' >China<\/option><option value='India' >India<\/option><option value='North Korea' >North Korea<\/option><option value='South korea' >South korea<\/option><option value='United Arab Emirates' >United Arab Emirates<\/option><option value='Afghanistan' >Afghanistan<\/option><option value='Albania' >Albania<\/option><option value='Algeria' >Algeria<\/option><option value='Andorra' >Andorra<\/option><option value='Angola' >Angola<\/option><option value='Antigua and Barbuda' >Antigua and Barbuda<\/option><option value='Argentina' >Argentina<\/option><option value='Armenia' >Armenia<\/option><option value='Australia' >Australia<\/option><option value='Austria' >Austria<\/option><option value='Azerbaijan' >Azerbaijan<\/option><option value='The Bahamas' >The Bahamas<\/option><option value='Bahrain' >Bahrain<\/option><option value='Bangladesh' >Bangladesh<\/option><option value='Barbados' >Barbados<\/option><option value='Belarus' >Belarus<\/option><option value='Belgium' >Belgium<\/option><option value='Belize' >Belize<\/option><option value='Benin' >Benin<\/option><option value='Bhutan' >Bhutan<\/option><option value='Bolivia' >Bolivia<\/option><option value='Bosnia and Herzegovina' >Bosnia and Herzegovina<\/option><option value='Botswana' >Botswana<\/option><option value='Brazil' >Brazil<\/option><option value='Brunei' >Brunei<\/option><option value='Bulgaria' >Bulgaria<\/option><option value='Burkina Faso' >Burkina Faso<\/option><option value='Burundi' >Burundi<\/option><option value='Cabo Verde' >Cabo Verde<\/option><option value='Cambodia' >Cambodia<\/option><option value='Cameroon' >Cameroon<\/option><option value='Central African Republic' >Central African Republic<\/option><option value='Chad' >Chad<\/option><option value='Chile' >Chile<\/option><option value='Colombia' >Colombia<\/option><option value='Comoros' >Comoros<\/option><option value='Congo' >Congo<\/option><option value='Costa Rica' >Costa Rica<\/option><option value='C\u00f4te d\u2019Ivoire' >C\u00f4te d\u2019Ivoire<\/option><option value='Croatia' >Croatia<\/option><option value='Cuba' >Cuba<\/option><option value='Cyprus' >Cyprus<\/option><option value='Czech Republic' >Czech Republic<\/option><option value='Denmark' >Denmark<\/option><option value='Djibouti' >Djibouti<\/option><option value='Dominica' >Dominica<\/option><option value='Dominican Republic' >Dominican Republic<\/option><option value='East Timor (Timor-Leste)' >East Timor (Timor-Leste)<\/option><option value='Ecuador' >Ecuador<\/option><option value='Egypt' >Egypt<\/option><option value='El Salvador' >El Salvador<\/option><option value='Equatorial Guinea' >Equatorial Guinea<\/option><option value='Eritrea' >Eritrea<\/option><option value='Estonia' >Estonia<\/option><option value='Eswatini' >Eswatini<\/option><option value='Ethiopia' >Ethiopia<\/option><option value='Fiji' >Fiji<\/option><option value='Finland' >Finland<\/option><option value='France' >France<\/option><option value='Gabon' >Gabon<\/option><option value='The Gambia' >The Gambia<\/option><option value='Georgia' >Georgia<\/option><option value='Germany' >Germany<\/option><option value='Ghana' >Ghana<\/option><option value='Greece' >Greece<\/option><option value='Grenada' >Grenada<\/option><option value='Guatemala' >Guatemala<\/option><option value='Guinea' >Guinea<\/option><option value='Guinea-Bissau' >Guinea-Bissau<\/option><option value='Guyana' >Guyana<\/option><option value='Haiti' >Haiti<\/option><option value='Honduras' >Honduras<\/option><option value='Hungary' >Hungary<\/option><option value='Iceland' >Iceland<\/option><option value='Indonesia' >Indonesia<\/option><option value='Iran' >Iran<\/option><option value='Iraq' >Iraq<\/option><option value='Ireland' >Ireland<\/option><option value='Israel' >Israel<\/option><option value='Italy' >Italy<\/option><option value='Jamaica' >Jamaica<\/option><option value='Japan' >Japan<\/option><option value='Jordan' >Jordan<\/option><option value='Kazakhstan' >Kazakhstan<\/option><option value='Kenya' >Kenya<\/option><option value='Kiribati' >Kiribati<\/option><option value='Kosovo' >Kosovo<\/option><option value='Kuwait' >Kuwait<\/option><option value='Kyrgyzstan' >Kyrgyzstan<\/option><option value='Laos' >Laos<\/option><option value='Latvia' >Latvia<\/option><option value='Lebanon' >Lebanon<\/option><option value='Lesotho' >Lesotho<\/option><option value='Liberia' >Liberia<\/option><option value='Libya' >Libya<\/option><option value='Liechtenstein' >Liechtenstein<\/option><option value='Lithuania' >Lithuania<\/option><option value='Luxembourg' >Luxembourg<\/option><option value='Madagascar' >Madagascar<\/option><option value='Malawi' >Malawi<\/option><option value='Malaysia' >Malaysia<\/option><option value='Maldives' >Maldives<\/option><option value='Mali' >Mali<\/option><option value='Malta' >Malta<\/option><option value='Marshall Islands' >Marshall Islands<\/option><option value='Mauritania' >Mauritania<\/option><option value='Mauritius' >Mauritius<\/option><option value='Mexico' >Mexico<\/option><option value='Micronesia' >Micronesia<\/option><option value='Moldova' >Moldova<\/option><option value='Monaco' >Monaco<\/option><option value='Mongolia' >Mongolia<\/option><option value='Montenegro' >Montenegro<\/option><option value='Morocco' >Morocco<\/option><option value='Mozambique' >Mozambique<\/option><option value='Myanmar (Burma)' >Myanmar (Burma)<\/option><option value='Namibia' >Namibia<\/option><option value='Nauru' >Nauru<\/option><option value='Nepal' >Nepal<\/option><option value='Netherlands' >Netherlands<\/option><option value='New Zealand' >New Zealand<\/option><option value='Nicaragua' >Nicaragua<\/option><option value='Niger' >Niger<\/option><option value='Nigeria' >Nigeria<\/option><option value='North Macedonia' >North Macedonia<\/option><option value='Norway' >Norway<\/option><option value='Oman' >Oman<\/option><option value='Pakistan' >Pakistan<\/option><option value='Palau' >Palau<\/option><option value='Panama' >Panama<\/option><option value='Papua New Guinea' >Papua New Guinea<\/option><option value='Paraguay' >Paraguay<\/option><option value='Peru' >Peru<\/option><option value='Philippines' >Philippines<\/option><option value='Poland' >Poland<\/option><option value='Portugal' >Portugal<\/option><option value='Qatar' >Qatar<\/option><option value='Romania' >Romania<\/option><option value='Russia' >Russia<\/option><option value='Rwanda' >Rwanda<\/option><option value='Saint Kitts and Nevis' >Saint Kitts and Nevis<\/option><option value='Saint Lucia' >Saint Lucia<\/option><option value='Saint Vincent and the 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