{"id":19614,"date":"2021-10-11T02:46:00","date_gmt":"2021-10-11T02:46:00","guid":{"rendered":"https:\/\/sagaciousresearch.com\/blog\/?p=19614"},"modified":"2026-02-18T10:22:10","modified_gmt":"2026-02-18T10:22:10","slug":"how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy","status":"publish","type":"post","link":"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy","title":{"rendered":"How EU Companies Can Tap The Opportunities In India With An Innovative IP Strategy"},"content":{"rendered":"\n<p>The bilateral relationship between the European Union (EU) and India is constantly evolving. This is demonstrated by the fact that the two jurisdictions have increased bilateral trade by <a href=\"https:\/\/ec.europa.eu\/trade\/policy\/countries-and-regions\/countries\/india\/#:~:text=The%20EU%20is%20India's%20third,the%20total)%20after%20the%20USA.\" rel=\"nofollow\">72%<\/a> in the last decade. EU foreign direct investment stocks in India were pegged at&nbsp;\u20ac75.8 billion in 2019. Having said that, India is among the world\u2019s fastest-growing economies and provides ample opportunities for EU innovative companies to expand in the country. The following article discusses the areas of opportunities along with the IP strategy that EU companies must consider while entering India, and also shed light on the Indian IP regime and the recent developments in it.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69db7a9070bc6\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69db7a9070bc6\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy\/#Indian_IP_Regime_%E2%80%93_An_Overview\" >Indian IP Regime \u2013 An Overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy\/#Areas_of_Opportunity_for_EU_Innovative_Companies_in_India\" >Areas of Opportunity for EU Innovative Companies in India<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy\/#How_EU_Innovative_Businesses_Can_Formulate_Effective_IP_Strategy_While_Entering_India\" >How EU Innovative Businesses Can Formulate Effective IP Strategy While Entering India<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy\/#Conclusion\" >Conclusion<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/sagaciousresearch.com\/blog\/how-eu-companies-can-tap-the-opportunities-in-india-with-an-innovative-ip-strategy\/#Having_Queries_Contact_Us_Now\" >Having Queries? Contact Us Now!<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Indian_IP_Regime_%E2%80%93_An_Overview\"><\/span>Indian IP Regime \u2013 An Overview<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In the early stages, the overall IP administration in India lacked efficiency as the processing of IP applications and court-related matters was slow. It took applicants about 5-10 years to receive a final decision in any patent-related matters or about 2-4 years in decisions pertaining to trademarks. However, recent amendments in Intellectual Property Rights (IPR) <a href=\"http:\/\/cipam.gov.in\/index.php\/about\/national-ipr-policy\/\" rel=\"nofollow\">in 2016<\/a>, have improved the overall process, and expedited the system. As per the reports, the grant of patents has increased by <a href=\"https:\/\/ipindia.gov.in\/writereaddata\/Portal\/IPOAnnualReport\/1_94_1_1_79_1_Annual_Report-2016-17_English.pdf\" rel=\"nofollow\">55.3% in India<\/a> within a year of enacting these policies. Similarly, for trademarks, the pendency has been reduced from 14 months to 1 month.<\/p>\n\n\n\n<p>Post the new IP policy framework, India now has a well-defined and up-to-date statutory administrative procedure and a decent judicial IP framework. The country has IP offices in all major cities &#8211; Kolkata, Delhi, Chennai Mumbai and Ahmedabad. India is also a signatory to all important treaties like Paris Convention, Patent Cooperation Treaty (PCT), Berne Convention and Madrid Protocol. The country recently signed the Nice and Vienna agreement for Trademark also.<\/p>\n\n\n\n<p>When it comes to the judicial system, India has constituted the Intellectual Property Appellate Board (<a href=\"https:\/\/copyright.gov.in\/frmIPAB.aspx\">IPAB<\/a>) which facilitates an applicant to challenge the orders passed from the patent offices and appeal for the rejected application. Similarly, infringement suits in India can be filed at district and high courts along with commercial courts established under high courts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Areas_of_Opportunity_for_EU_Innovative_Companies_in_India\"><\/span>Areas of Opportunity for EU Innovative Companies in India<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Most of the real-time opportunities for European companies in India fall under projects pertaining to the <a href=\"https:\/\/euindiabusinesssupport.eu\/#:~:text=The%20Business%20Support%20to%20the%20EU...&amp;text=These%20key%20areas%20are%20derived,in%20entering%20the%20Indian%20market.\" rel=\"nofollow\">Business Support to EU-India Policy Dialogue<\/a>. The project led to the signing of several policies and joint declarations between the EU and India in 2016. The sectors that have been unfastened for European companies under this project are:<\/p>\n\n\n\n<p>1. <strong>Water Management:<\/strong> The <a href=\"https:\/\/www.iewp.eu\/\" rel=\"nofollow\">India-EU water partnership<\/a> focuses on water management issues in India. The former has myriad water bodies that require management, cleaning, and monitoring. The EU is looking out for technologies within the European Union to work on water-related issues with India under this project.<\/p>\n\n\n\n<p>2. <strong>Clean Energy and Climate<\/strong>: It is a <a href=\"https:\/\/www.cecp-eu.in\/\" rel=\"nofollow\">project<\/a> focusing on the renewable energy sector in India. Be it clean energy, offshore wind, energy storage or clean technology, the project focuses on all of them.<\/p>\n\n\n\n<p>3. <strong>Resource Efficiency<\/strong>: This initiative focuses on UN sustainability resource consumption goals. India was looking out to partner for its resource efficiency. EU has adopted this <a href=\"https:\/\/www.eu-rei.com\/\" rel=\"nofollow\">initiative<\/a> so that companies from the union can enter India directly to be a part of these real-time projects.<\/p>\n\n\n\n<p>4. <strong>Urban Partnership<\/strong>: <a href=\"https:\/\/ieup.eu\/\" rel=\"nofollow\">India-EU Urban partnership<\/a> is a project that focuses on smart cities between Europe and India. Best practices from cities in Europe have been adopted in these Indian cities that have partnered under this project. Furthermore, New Delhi is looking to create nearly 100 smart cities wherein EU innovative companies can showcase their technical know-how to the government of India by manifesting this partnership.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_EU_Innovative_Businesses_Can_Formulate_Effective_IP_Strategy_While_Entering_India\"><\/span>How EU Innovative Businesses Can Formulate Effective IP Strategy While Entering India<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"487\" height=\"312\" src=\"https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/10\/1-12.png\" alt=\"\" class=\"wp-image-19619\" srcset=\"https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/10\/1-12.png 487w, https:\/\/sagaciousresearch.com\/blog\/wp-content\/uploads\/2021\/10\/1-12-300x192.png 300w\" sizes=\"(max-width: 487px) 100vw, 487px\" \/><\/figure>\n<\/div>\n\n\n<p>1. <strong>Identify IP<\/strong>: As a stakeholder, a company must identify what exactly is the IP associated with the target company. It may include trademarks, patents, trade secrets, copyright, etc. The only requirement for protecting the identified IP is that it must be able to differentiate a company\u2019s product or services from others. Thereafter, the company can pursue IP protection.<\/p>\n\n\n\n<p>2.<strong> Protect IP<\/strong>: Once the IP \u2013 the essential and distinctive attribute of the company &#8211; is identified, one can seek protection for it by filing an application with the Indian Patent Office. After the new IPR policies of 2016, patent grants have been expedited in India, putting it at par with its western counterparts. Furthermore, IP research and consultancy companys can play a crucial role in helping EU companies acquire the right and adequate protection for their IP.<\/p>\n\n\n\n<p>3. <strong>Assess the Market:<\/strong> EU innovative companies must assess the IPR policies prevailing in the country and how they can affect their entry into the new market. Similarly, they must identify the existing gaps in the market in order to prevent infringement of products and services. For instance, patents are geographically limited rights. Therefore, when a business plans to enter into a country with its product and services without infringement, it needs to assess who has patented what in that country. The method to carry out this exercise is called Freedom-To-Operate (FTO) searches. Additionally, FTO searches also help companies to identify possibilities of expansion.<\/p>\n\n\n\n<p>4. <strong>Link IP Strategy to Business Objectives<\/strong>: Unlike traditional uses, IP can also be utilized to generate revenue. There are many existing means that allow businesses to leverage their IP. However, the strategy that they adopt must align with their business objectives. The different strategies that companies can choose are offensive, defensive and commercialization of IP assets. While offensive strategy pertains to filing IP and not allowing other businesses to use it, the defensive approach is related to monitoring the IP and competitors and enforcing the IP rights upon infringement by filing a lawsuit. Lastly, the commercialization approach deals with looking for potential partners for collaboration and sharing IP to generate revenue collectively.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To summarize, the growing EU-India collaboration may provide ample opportunities to EU innovative companies to explore IP filing and protection in India. In order to do this successfully and include IP in internationalization strategy, the interested bodies must understand the specific challenges and opportunities&nbsp;pertaining to the country of interest by gaining specific insights into IPR laws\/policies in India.<\/p>\n\n\n\n<p>Sagacious IP\u2019s <a href=\"https:\/\/sagaciousresearch.com\/india-patent-filing\">India patent filing and prosecution services<\/a> are designed to help businesses in their endeavor to pursue IP expansion in India. Our highly skilled patent attorneys are up-to-date with IPR policies of the country and can assist businesses with patent filing and prosecution. To watch a webinar on this subject, click <a href=\"https:\/\/sagaciousresearch.com\/blog\/internationalization-eu-companies-to-india\/\">here<\/a>. &nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vivek Singh, Shweta Sharma (Intellectual Property Prosecution) and the Editorial Team<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Having_Queries_Contact_Us_Now\"><\/span>Having Queries? Contact Us Now!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 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id='input_203_12' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_203_8\" class=\"gfield gfield--type-email gfield--input-type-email gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_203_8'>Your Work Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_8' id='input_203_8' type='email' value='' class='large'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/div><div id=\"field_203_9\" class=\"gfield gfield--type-phone gfield--input-type-phone gfield--width-half gfield_contains_required field_sublabel_below gfield--no-description 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id='input_203_17' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' >Please Select Country<\/option><option value='United States' >United States<\/option><option value='Canada' >Canada<\/option><option value='United Kingdom' >United Kingdom<\/option><option value='China' >China<\/option><option value='India' >India<\/option><option value='North Korea' >North Korea<\/option><option value='South korea' >South korea<\/option><option value='United Arab Emirates' >United Arab Emirates<\/option><option value='Afghanistan' >Afghanistan<\/option><option value='Albania' >Albania<\/option><option value='Algeria' >Algeria<\/option><option value='Andorra' >Andorra<\/option><option value='Angola' >Angola<\/option><option value='Antigua and Barbuda' >Antigua and Barbuda<\/option><option value='Argentina' >Argentina<\/option><option value='Armenia' >Armenia<\/option><option value='Australia' >Australia<\/option><option value='Austria' >Austria<\/option><option value='Azerbaijan' >Azerbaijan<\/option><option value='The Bahamas' >The Bahamas<\/option><option value='Bahrain' >Bahrain<\/option><option value='Bangladesh' >Bangladesh<\/option><option value='Barbados' >Barbados<\/option><option value='Belarus' >Belarus<\/option><option value='Belgium' >Belgium<\/option><option value='Belize' >Belize<\/option><option value='Benin' >Benin<\/option><option value='Bhutan' >Bhutan<\/option><option value='Bolivia' >Bolivia<\/option><option value='Bosnia and Herzegovina' >Bosnia and Herzegovina<\/option><option value='Botswana' >Botswana<\/option><option value='Brazil' >Brazil<\/option><option value='Brunei' >Brunei<\/option><option value='Bulgaria' >Bulgaria<\/option><option value='Burkina Faso' >Burkina Faso<\/option><option value='Burundi' >Burundi<\/option><option value='Cabo Verde' >Cabo Verde<\/option><option value='Cambodia' >Cambodia<\/option><option value='Cameroon' >Cameroon<\/option><option value='Central African Republic' >Central African Republic<\/option><option value='Chad' >Chad<\/option><option value='Chile' >Chile<\/option><option value='Colombia' >Colombia<\/option><option value='Comoros' >Comoros<\/option><option value='Congo' >Congo<\/option><option value='Costa Rica' >Costa Rica<\/option><option value='C\u00f4te d\u2019Ivoire' >C\u00f4te d\u2019Ivoire<\/option><option value='Croatia' >Croatia<\/option><option value='Cuba' >Cuba<\/option><option value='Cyprus' >Cyprus<\/option><option value='Czech Republic' >Czech Republic<\/option><option value='Denmark' >Denmark<\/option><option value='Djibouti' >Djibouti<\/option><option value='Dominica' >Dominica<\/option><option value='Dominican Republic' >Dominican Republic<\/option><option value='East Timor (Timor-Leste)' >East Timor (Timor-Leste)<\/option><option value='Ecuador' >Ecuador<\/option><option value='Egypt' >Egypt<\/option><option value='El Salvador' >El Salvador<\/option><option value='Equatorial Guinea' >Equatorial Guinea<\/option><option value='Eritrea' >Eritrea<\/option><option value='Estonia' >Estonia<\/option><option value='Eswatini' >Eswatini<\/option><option value='Ethiopia' >Ethiopia<\/option><option value='Fiji' >Fiji<\/option><option value='Finland' >Finland<\/option><option value='France' >France<\/option><option value='Gabon' >Gabon<\/option><option value='The Gambia' >The Gambia<\/option><option value='Georgia' >Georgia<\/option><option value='Germany' >Germany<\/option><option value='Ghana' >Ghana<\/option><option value='Greece' >Greece<\/option><option value='Grenada' >Grenada<\/option><option value='Guatemala' >Guatemala<\/option><option value='Guinea' >Guinea<\/option><option value='Guinea-Bissau' >Guinea-Bissau<\/option><option value='Guyana' >Guyana<\/option><option value='Haiti' >Haiti<\/option><option value='Honduras' >Honduras<\/option><option value='Hungary' >Hungary<\/option><option value='Iceland' >Iceland<\/option><option value='Indonesia' >Indonesia<\/option><option value='Iran' >Iran<\/option><option value='Iraq' >Iraq<\/option><option value='Ireland' >Ireland<\/option><option value='Israel' >Israel<\/option><option value='Italy' >Italy<\/option><option value='Jamaica' >Jamaica<\/option><option value='Japan' >Japan<\/option><option value='Jordan' >Jordan<\/option><option value='Kazakhstan' >Kazakhstan<\/option><option value='Kenya' >Kenya<\/option><option value='Kiribati' >Kiribati<\/option><option value='Kosovo' >Kosovo<\/option><option value='Kuwait' >Kuwait<\/option><option value='Kyrgyzstan' >Kyrgyzstan<\/option><option value='Laos' >Laos<\/option><option value='Latvia' >Latvia<\/option><option value='Lebanon' >Lebanon<\/option><option value='Lesotho' >Lesotho<\/option><option value='Liberia' >Liberia<\/option><option value='Libya' >Libya<\/option><option value='Liechtenstein' >Liechtenstein<\/option><option value='Lithuania' >Lithuania<\/option><option value='Luxembourg' >Luxembourg<\/option><option value='Madagascar' 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