Fig. 1: Advantages of Conducting Trademark Prosecution Searches<\/strong><\/figcaption><\/figure>\n<\/div>\n\n\n1.<\/strong> Make Informed Decisions<\/strong> \u2013 Performing trademark prosecution searches not only help you in deciding whether to respond to the examiner’s objection but also whether you need to challenge that objection at the Intellectual Property Appellate Board (IPAB). After conducting the searches, you can prepare a report to present your case for defending your trademark in front of the IPAB judge.<\/p>\n\n\n\n2. Accelerate the Trademark Grant Process<\/strong> \u2013 This search can also help you in speeding up the trademark prosecution by getting your point across quickly. To help you understand this better, here\u2019s an example. A trademark attorney (representing a client) received a final objection on the proposed trademark from the examiner. He, however, was not satisfied with the examiner\u2019s decision and decided to take his case to a higher authority. For doing this, he first conducted trademark prosecution searches and prepared a report citing a similar trademark registered under the same class of goods & services. He then submitted his arguments and report to the Intellectual Property Appellate Board (IPAB). The judge reviewed the provided information and granted the proposed mark, thereby enabling the attorney to save his client\u2019s efforts.<\/p>\n\n\n\n3. Overcome the Trademark Examiner\u2019s Objections <\/strong>\u2013 After filing a mark application with the trademark office, an applicant often receives objections that requires him\/her to present his\/her arguments for securing a mark. In case the examiner is unconvinced by these arguments, then the applicant can appeal his\/her case to the IPAB by submitting evidence from past prosecution cases supporting the arguments. In essence, conducting these searches will help you overcome the examiner\u2019s objections in the court while also increasing the chances of getting a registered trademark.<\/p>\n\n\n\n