{"id":3126,"date":"2020-06-23T08:13:18","date_gmt":"2020-06-23T08:13:18","guid":{"rendered":"https:\/\/sagaciousresearch.com\/blog\/?p=3126"},"modified":"2023-04-06T06:10:23","modified_gmt":"2023-04-06T06:10:23","slug":"colored-3d-marks-trademarks-of-the-future","status":"publish","type":"post","link":"https:\/\/sagaciousresearch.com\/blog\/colored-3d-marks-trademarks-of-the-future","title":{"rendered":"Colored 3D Marks: Trademarks of the Future"},"content":{"rendered":"\n

Three-dimensional (3D) trademarks <\/a>are a specific and unique subset of a trade dress. Conventionally, a trade dress included packaging and labeling, however today, it also involves a complete commercial image of a product. This complete commercial image may comprise of numerous features such as shape, color, size, texture, graphics or even particular sales techniques, among others. The two different categories of a trade dress are:<\/p>\n\n\n\n

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  1. Product\npackaging trade dress \u2013 consists of the complete image which is created by the\nactual packaging in which the product is marketed.<\/li>\n\n\n\n
  2. Product\nconfiguration trade dress \u2013 consists of the design or specific product features.<\/li>\n<\/ol>\n\n\n\n

    Further, a trademark color image in 3D form (also known as a\nthree-dimensional color trademark) is a combination of a 3D mark and a color\nmark. It is important to note that a trademark owner needs to show that the\ntrademark color has attained considerable distinctiveness, and the color suggests\nthe source of the goods to which it is applied.<\/p>\n\n\n\n

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    Table of Contents<\/p>\n