Magnus Hakvåg

Magnus is a distinguished advisor in intellectual property (IP) strategy and innovation, renowned for his forward-thinking approach and commitment to fostering competitiveness.

With expertise spanning strategic IP management, standardization, and business intangibles, he specializes in translating technical insights into strategic opportunities to generate tangible business value. Through impactful training and knowledge transfer, Magnus empowers leaders to make informed decisions that drive sustainable success.

As a renowned authority in IP strategy and education, Magnus has played a crucial role in designing and implementing bespoke solutions for clients globally. At House of Knowledge, Magnus spearheads innovative initiatives such as Serious Games and on-demand, bite-sized e-learning modules, designed to enhance organizational understanding of IP, innovation, and standardization.

With over two decades of experience, Magnus has been a transformative force in IP education. In Norway, he has significantly contributed to university-level programs and executive training, while internationally, he plays a pivotal role in the European Commission’s Joint Initiative for Standardisation and DG Grow – AAstaRT, advancing research and training in standardization.

His global impact is evident through his advisory roles with prestigious international organizations. As an advisor to ISO TMBG CCCC on climate change, Magnus represents the innovation domain, working with influential global institutions including WIPO, WTO, OECD, and the World Bank. His leadership extends to serving as Convener of ISO TC 279 WG2, where he contributes to developing global frameworks on innovation and standardization. A significant milestone in his career is his contribution to the OECD Oslo Manual (4th Edition), which has become a critical reference in innovation research.

Magnus’s academic foundation is equally impressive. He holds an M.Sc. in Civil Engineering from the Norwegian University of Science and Technology (NTNU), specializing in Mathematics & Physics/Biophysics and Medical Technology. During his academic journey, he demonstrated exceptional entrepreneurial spirit by co-founding Start NTNU, a student organization dedicated to innovation and entrepreneurship. As its leader, he was instrumental in introducing Venture Cup, a platform that has become integral to fostering student-led entrepreneurial initiatives within NTNU’s ecosystem.

From startups to Fortune 500 companies, Magnus’s clientele benefits from his unique approach to navigating the complexities of IP and innovation, in an age where innovation is the currency of business success.