IP & SMEs in Europe: Taking your ideas to Market

4 & 5 May 2021, 3 PM – 4:30 PM CEST

Europe’s economy relies heavily on small & medium-sized enterprises (SMEs), which make up 99% of all businesses in the EU region. As these SMEs invest their time, money, and resources in creating products or services to cater to the needs of their customers, it is only natural for these businesses to seek ways to not only protect their creations but also create value from them.

Although SMEs can use numerous IP rights to safeguard and derive value from their assets, most of them are unaware of these assets and the value they hold. Data from the EUIPO shows that in 2019, 38% of the European SMEs did not register their IP rights due to lack of awareness about IP and its importance. The data also suggests that while 25% of medium-sized IPR holders valued their intangible assets professionally, only 20% of small and micro-sized IPR holders did the same. Among SMEs that registered their IP rights during 2019, 54% witnessed a positive impact, including a substantial increase in turnover (39%), enhanced reputation (52%), and ability to enter new markets (37%).

If you are an SME based in Europe and are trying to either learn how IP can help or looking for ways to improve your existing IP function, then Join us in our hourplus event over two days – “IP & European SMEs: Taking your ideas to Market” which is scheduled for 4th and 5th May, 3 PM to 4:30 PM CEST, where we will discuss everything related to IP, from explaining the basic IP concepts to ways of protecting your innovation within and outside Europe.

The event is being organized on the sidelines of the World IP Day 2021 on the theme outlined by the World Intellectual Property Office.

AGENDA

4 May 2021, 3 PM to 4:30 PM CEST

Learning from IP

How can patent intelligence help SMEs monitor competitors, markets, and tech trends?

Heiko Wongel scaled

Presenter: Heiko Wongel

Advisor, Sagacious Global Advisory Council, Germany

Teaching your organization to think IP

How clear understanding of IP concepts is critical for building productive collaborations between Business, Product and R&D teams?

Presenter: Magnus Hakvåg

CEO, House of Knowledge, Norway

Establishing a lean IP Function to manage innovation outcomes

What SMEs should do and what they shouldn’t when investing in internal IP capability?

Presenter: Hanns Hallesius

Independent Advisor in IP Strategy, Hallesius Consulting AB, Sweden

Lessons from Leaders: 10 IP leadership tips for SMEs on “Taking your idea to market”

The story of RaySearch Laboratories AB and lessons from IP Management

Presenter: Danielle Lewensohn

Head of IP, RaySearch Laboratories

Moderated Questions and Answers with the Speakers

Faiz Wahid

Faiz Wahid

Regional Head – Europe, Sagacious IP, The Netherlands

5 May 2021, 3 PM to 4:30 PM CEST

Scouting and Transferring Technologies

How SMEs can be smarter about their tech transfer needs and offerings?

Presenter: Alejandro Sanz

Managing Director, Sagax.tech, The Netherland

Sourcing IP services to manage cost, quality and timely knowledge

What are the key attributes to look for in service providers when sourcing IP services?

Presenter: Anant Kataria,

CEO, Sagacious IP, Canada

Protecting your innovation within and outside Europe

How can SMEs leverage benefits of globally coordinated patent and trademark filings?

Presenter: Oliver Dannenberger

Partner. Abitz, Germany

Moderated Questions and Answers with the Speakers

Faiz Wahid

Faiz Wahid

Regional Head – Europe, Sagacious IP, The Netherlands

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